Pureology Pure Volume Shampoo enhances the volume of flat and fine hair, encouraging natural movement and motion.

Containing Sunflower Oil and Aloe Water, and a divine fragrance of pink Grapefruit, Wild Rose & Cedarwood, Pureology Pure Volume Shampoo makes showering a spa-like experience, providing power-packed results and a truly stimulating experience for the hair, and the senses.

Benefits
- Enhances volume of the hair
- Restores natural movement in the hair
- Improves natural shine
- Contains Sunflower Seed and Aloe Water
- Fragranced with Pink Grapefruit, Wild Rose, and Cedarwood
- Sulfate-Free
- 100% Vegan
- Free of Parabens, Mineral Oil, Animal Products, Animal by-products, and Animal Testing
- Antifade Complex® is infused into every formula to protect colour vibrancy and ensure lasting colour payoff