Perfect for the pomade aficionado or the beginner. Reuzel Blue Strong Hold High Sheen Pomade is packed with high shine and strong hold, is water soluble, holds like a heavy wax yet rinses out as easily as a gel. This super concentrated pomade works on any hair thickness or texture and creates a polished look for any hair style. From high pompadours and quiffs to tight slick backs and the latest fashion textures, Reuzel Pomade Blue can handle it all. Reuzel Pomade Blue retains its pliability in the hair throughout the day and never hardens or flakes. Reuzel Blue Pomade is perfectly blended with a subtle warm vanilla wood fragrance.